Ben Goldacre

Ben Goldacre is a doctor, author of The Guardian's "Bad Science" column and a book of the same name. The book and column mock - often satirically - purported pseudoscience, and poor media reporting thereof.

This has included debunking claims by television nutritionist Gillian McKeith to have a Ph.D and the prefixing of her name with "Dr" by making it known that her Ph.D is actually from an unaccredited diploma mill, the Clayton College of Natural Health, prompting McKeith to stop using this title following a complaint to the Advertising Standards Authority. Goldacre has also criticised anti-vaccination campaigners and journalists over the MMR scares brought about by Andrew Wakefield, Brain Gym (a system of "educational kinesiology"), the inflated claims of Omega-3 fish oils, homeopathy and myriad other pseudosciences.