Diffusion of innovations
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Diffusion of Innovations Everett M. Rogers
Rogers, E.(2003). Diffusion of Innovations, 5th Edition. New York: Free Press.
1. The Innovation
- Chapter 6
- Chapter 4
- Chapter 10
2. Communication Channels
3. Time
- Chapter 5
- Chapter 7
4. A Social System
- Chapter 8
More to come.